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Tag: marketing strategy
How Much Should Your Marketing Team Budget for 2021? [By Industry]
When I was hired for my first marketing role, I got really excited to pitch new, exciting ideas to my team. And I thought —
Digital Marketing Stats to Inform Your Strategy in 2021
By Kelly Forst March 17, 2021 Data is a powerful tool, but finding it can be a pain. So we did the work for
Why You Should Clean Your Email List (and How to Do It)
By Kelly Forst March 9, 2021 Want to run a successful marketing campaign? Then it’s time to clean house. You built up your list
The Future of Advertising [Expert Predictions & Data]
In a world of banner blindness, I’m sure you’re concerned about the future of advertising. If you’re in marketing, I’ll bet it’s one of your
Email Segmentation: 7 Simple Steps to Get Started
By Kelly Forst February 10, 2021 Everything you need to know about segmenting your email lists to increase opens, clicks and increase subscriber engagement. Email
Video Email Marketing: Your Go-To Guide to Create and Send
By Kelly Forst February 24, 2021 Not a video whiz? You don’t have to be to send videos that create an emotional connection with your